09-28-2020, 12:06 PM
ICO (Initial Coin Offerings) has acquired universal fame for raising billions of dollars of funds for startups to successfully launch their projects in the market. Hence, there is a huge opportunity lying in store for marketing agencies and digital media companies. There is a requirement of brand communication and creating impactful advertisements in the marketing campaigns of ICO’s.
[b]Some of the Major ICO Marketing Mistakes Made from the Point of Brand Communication and User Experience Are:[/b]
[b]Some of the Major ICO Marketing Mistakes Made from the Point of Brand Communication and User Experience Are:[/b]
- Lack of a clear project vision
No clarity about the future of the product
Having a bad ICO promotion video
Not possessing a solid team of advisors
Not having a reliable marketing plan
Lack of adequate usage of the correct marketing techniques
Not focusing on the value of the token
Not having a personal cap for investors
No defined ICO hard cap
Not following a game theory approach